New Home
"New Home" is a SpongeBob SquarePants commercial short. In this short, SpongeBob and his friends advertise Target.
Characters
- SpongeBob SquarePants
- Squidward Tentacles
- Sandy Cheeks
- Gary the Snail
- Patrick Star
- Bullseye
- Person on "Employee of the Month" poster
Synopsis
The commercial begins with the Target logo as SpongeBob uses a hose to fill the screen with water. The Target logo turns into a flower cloud as it pans down. There is a rack of normal pants which SpongeBob replaces with his pants. Standing at a mirror, SpongeBob puts on his pants, but they rip, which Patrick and Squidward laugh at. SpongeBob replaces an employee of the month poster of one of himself with the employee of the month prestige. SpongeBob dances while Bullseye swims by chasing Gary, alarming SpongeBob. He follows him until noticing a rack of spatulas. He uses one to make Krabby Patties for all his friends. After everyone takes one, a pickle is left at the center, which SpongeBob squirts ketchup around to form the Target logo, then laughs.
Production
Storyboards
Music
| ( ‣ ) Production music |
| ( • ) Original music |
| ( ◦ ) SpongeBob music |
• ? [Plays throughout]
Reception
- The SpongeBob SquarePants Movie marketing campaign—SpongeBob SquarePants Burger King Inflatable, "Pants-Casso," "Watch Me," "Watch," "Splash," SpongeBob SquarePants cereal, SpongeBob SquarePants Pop-Tarts, SpongeBob SquarePants Cheez-Its, "New Home," The SpongeBob SquarePants Movie (3D Game), The SpongeBob SquarePants Movie (magazine), The SpongeBob SquarePants Movie 300, SpongeBob SquarePants Macy's Thanksgiving Day Parade balloon, etc.—won the 2005 "Multi-partner Promotion - three or more partners (No budgetary parameters)"[2] Bronze REGGIE Award.[3][4]
Trivia
- In 2004, this short was later reanimated to promote The SpongeBob SquarePants Movie.
Videos
References
- ↑ https://www.shootonline.com/shoot-search?search_api_views_fulltext=%22Renegade%2C+SpongeBob+Hit+Target%22
- ↑ https://web.archive.org/web/20050322192709/http://www.pmalink.org/awards/reggie2005/index.asp?interface=external&action=entry&screen=view&popup=1&categoryID=628
- ↑ https://web.archive.org/web/20060211051313/http://www.pmalink.org/awards/reggie2005/finalistspublic/winners05.asp
- ↑ https://webcache.googleusercontent.com/search?q=cache:Nk18w0q_lMIJ:https://p2pi.com/2005-pma-reggie-award-winners
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